Fast Fabulous Follow Up for
Accelerated Recruiting Success
By Caterina Rando, MA, MCC
As a direct selling sales coach I have seen over and over that once the interest and curiosity of a potential recruit has been aroused, you will need to implement some fast and fabulous follow-up techniques in order to add a new team member this month.
Follow-up is more than simply sending out a pack of information on your business. Follow-up is everything you do in relation to a potential recruit in order to meet your objectives.
Use these success strategies to create consistent and effective follow up and grow your team quicker.
Make a List
If you have not made a list of your prospects you are either working to
hard or have not made a decision to be a business builder. Work that
list to keep consistent with your follow up. Record that a call or
conversation has transpired and what the result was.
Have a Plan
Before you do anything sit-down and write out a plan for your
follow-up. Decide in advance what action you are going to take and
write out a list of what you need to do to accomplish each of those
tasks. Give yourself a deadline by when each action must be complete.
Act Now
Initiate the initial follow-up immediately. The time to act is when
someone has expressed interest not two weeks from that time. The more
urgency you bring to the situation the more your potential recruit will
also act with urgency.
Get The Answers
When you begin to talk to someone about your business opportunity find
out what makes this person is interested in your product, service or
opportunity.
Begin by discussing what they are interested in learning about, not
what you are excited to tell them about.
Create a Routine
If it is not on your calendar it will not happen. Block out time for
follow-up every day. By scheduling the same time everyday you will
begin to build momentum and will soon get more done in less time. If
you don't you will always be behind with your follow-up and you will
always be trying to catch up.
Invite People to Go Where You Are
Going
Invite your potential recruits to join you at a show or presentation.
When they spend time with you in a non-selling situation this allows
you to get to know them and their needs in a non-threatening situation.
If you take a potential recruit to an event where other people know you
they will often let your prospect know how wonderful you are.
Urgent Offer
Send out a weekly or monthly success email to your All your potential
recruits with a special offer- an urgent offer if they join your team
this month. Always follow up with a phone call.
Be Persistent
The answer is “yes” until you hear
“no.” If you know someone would be great on your
team stay connected to them until that make it clear they are going to
join you or they are certain they will not.
If you consistently use these strategies for success on an ongoing basis you will find that soon everybody wants you to be following up with them. They will be saying to you "Thank you, I am so glad you followed up.”
Caterina Rando, MA, MCC, shows women in direct selling how to book, sell, recruit and lead with ease. She is the creator of the Direct Selling with Ease® and Recruiting with Ease® programs and is a contributing author to Build It Big- 101 Secrets from Top Direct Selling Experts and More Build It Big. To read more articles, listen to business building podcasts and find out about her programs, visit http://www.directsalescoaching.com. Caterina can be reached at by email at cat@directsalescoaching.com or by phone at 415 668-4535.